Pantene Styling

I shot this beauty commercial for Pantene Styling with director Adrián Egea at Hogarth Spain, and we filmed it in Madrid. The brief was straightforward, but the execution demanded precision, especially when you're working with product and skin tones under controlled conditions. We kept the lighting clean and dimensional, letting the hair movement and texture speak for itself without overdoing the drama. Adrián had a clear vision for the pacing, and we built the look around that, making sure every frame felt intentional rather than just pretty. It's the kind of work where your choices with color temperature and key placement either make the product feel premium or they don't, so we stayed disciplined with our approach. Nothing fancy, just solid craft and attention to how light interacts with the subject matter.